Overview
Faculty Marketing Officer – Strand, London, WC2R 2LS
About us
King’s Business School is a top five rated business school for business and management studies in the UK. As part of the world-class King’s College London the focus of King’s Business School is to develop bold ideas to tackle the world’s major challenges.
The Global Student Recruitment and Admissions directorate delivers marketing, student recruitment and admissions services in partnership with Faculties, creating strategies to attract growing numbers of students from across global markets, as well as from the UK. Our focus is ensuring the best possible student experience, from the beginning of their journey with us as prospective students through to enrolment so that our students can thrive in our diverse and inclusive community in central London.
As a directorate we are responsible for the delivery of student recruitment targets, ensuring cohesive recruitment strategies and planning from lead generations and attraction, admissions, through to conversion and enrolment. This role supports the King’s Business School.
About the role
Role Purpose
The Faculty Marketing team is the face of the Global Student Recruitment and Admissions team with internal stakeholders. This team plays a critical role in providing expertise and student recruitment and marketing support to our faculties.
The Faculty Marketing Officer will support the Head of Faculty Marketing in delivering marketing strategies and plans for the faculty.
The role will collaborate effectively with colleagues across the Global Student Recruitment and Admissions teams to communicate marketing plans, ensuring they are designed to support the overall delivery of recruitment plans and targets.
Key responsibilities
- Assist in the development and implementation of marketing plans and strategies, working closely with colleagues and stakeholders.
- Support the delivery of marketing projects, ensuring they are delivered on time and within budget.
- Collaborate with the Market Research & Insights team to gather and report on insights, trends and opportunities related to student needs and preferences.
- Assist in monitoring and reviewing the efficacy of marketing activities, providing regular reports on performance.
- Collaborate with colleagues across the Global Student Recruitment and Admissions team to deliver cohesive and aligned marketing plans and initiatives.
- Represent the student voice in all marketing initiatives, ensuring that marketing plans resonate with the target audience.
- Assist the planning and delivery of events as required.
- Build and maintain effective relationships with external agencies and suppliers.
- Work closely and collaboratively with marketing and communications colleagues across the university to ensure the delivery consistent and cohesive marketing plans.
- Contribute to wider projects and working groups, as required.
The above list of responsibilities may not be exhaustive, and the post holder will be required to undertake such tasks and responsibilities as may reasonably be expected within the scope and grading of the post.
This is a full-time post and will be offered on a indefinite contract.
IMPORTANT: Before applying for this role, please make sure you have the right to work in the country where the role is based. Unless it clearly stipulates within in the job advert above that the hiring company is looking to or able to sponsor applicants it is deemed that the hiring employer will only consider applications from those able to comply with and work in the country where the role is based.
